We live in a period of unprecedented uncertainty. Whatever the nature or size of your business, the months ahead look set to be daunting. By adopting a clear strategy now – such as introducing barcodes into your small business – you’ll be in a better position to deal with difficulties and even move your...
In recent years, millennials have become the largest generation and most influential consumer group (roughly anyone born between the early 1980s to mid-1990s). When planning your marketing strategy, it’s essential to understand what influences their purchasing decisions and consider how effective your labelling system is. Their spending power is huge, so ignore them at...
